Ellen Bristol
Ellen Bristol founded Bristol Strategy Group in 1995. She describes herself as a “performance management geek and a nut for metrics.” Ellen is a thought leader in managing the performance of the revenue-generating team in nonprofits, B-Corps and other fields serving the social sector. She is the developer of the methodology Fundraising the SMART Way and designer of the long-term research project The Leaky Bucket Assessment for Effective Fundraising.
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Professional achievements:
Founded Bristol Strategy Group in 1995
Thought leader in managing the performance of the revenue-generating teams in nonprofits, B-Corps, and social enterprises
Developer of the Fundraising the SMART Way™ methodology
Designer of the long-term research project The Leaky Bucket Assessment for Effective Fundraising
20-year career as a major-account sales representative for Fortune 50 companies
Repurposed the most meaningful and proven disciplines of strategic sales management to the nonprofit sector
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Courses run by Ellen Bristol

  • Fundraising Strategy And Operations Certification
    Fundraising Strategy And Operations Certification

    Fundraising expert Ellen Bristol will show you how to analyze and update your current fundraising strategy. You will learn how to develop, retool, measure, and strengthen your goals to guide your organization to a sustainable future. Benefits of Certification Take...

    On-Demand
    Certification
  • How to Better Manage Your Fundraising Team
    How to Better Manage Your Fundraising Team

    Strategic nonprofit leader Ellen Bristol will reveal concrete tactics you can apply immediately to engage your fundraising team. You will learn how to infuse renewed vigor to increase donations. What You'll Learn How can you identify disengaged and stressed-out team...

    On-Demand
  • Database Analysis: Whats Hiding In Your CRM?
    Database Analysis: Whats Hiding In Your CRM?

    CRM whisperer Ellen Bristol will show you how to get the most out of your system. You will learn how to use data to maximize the value of your donor relationships. What You'll Learn What information should you track? How...

    On-Demand